Concerned over the escalating competition from India and China, a top
US official has asked the American companies to"flex muscles"and tap
the expanding middle class in these countries.
"It is critical we understand that the world has changed. Competition
from countries like India and China is more intense,"the Undersecretary
of Commerce for International Trade, Francisco Sanchez, said at the
National Association of Counties Annual Conference Location in Portland,
Oregon.
"It is time, really past time, for us to flex our muscles and improve
the economic competitiveness of the United States,"he said.
Sanchez urged the American companies to take benefit of the emerging middle class in these countries.
"We know that there is an expanding global middle class that's
expected to add over a billion new consumers over the next 15 years,"he
said.
"China alone has moved more people out of poverty in the last couple of decade than any civilisation in history.
"As people there, and in India and Brazil and countries across the
world, realise prosperity that most Americans take for granted, they're
going to want the conveniences that come with middle class life,"Sanchez
said.
"This past decade saw the slowest average annual job growth since
World War II, and that is still true even if you stop measuring before
the beginning of the recession in 2008,"he said.
"It's easy to understand why. Over the last decade the US has
experienced increased competition from other industrialised
nations,"Sanchez said.
"We know that American companies and workers produce world-class
goods and services that can help meet new global demands. But we also
know that our competitors aren't simply sitting on the sidelines. Now,
this needn't be a zero-sum game,"he said.